
Our spy tools monitor millions of native ads from over 60+ countries and thousands of publishers.
Get StartedWelcome to our first blog post. In this blog we are aiming to provide you with deep insights, market trends and 10000 ft overview of native advertising market and practices.
It is 2019 already.
How about an infograhpic depicting the current trends and forecasts for 2018 and beyond for this rapidly evolving with $100+ billion dollar potential?
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Guide
This article argues that most customer retention strategies ignore a critical competitive reality: your rivals are actively targeting your highest-value customers while you focus inward on loyalty programs and personalization. It explores how advertisers can use competitive intelligence tools, ad monitoring, and media-buying analysis to identify when competitors are pursuing their customer segments, uncover the acquisition strategies being deployed against them, and build proactive retention and acquisition defenses before market share erosion becomes visible in traditional analytics.
David Kim
7 minJun 30, 2026
Featured
This article argues that successful advertisers don't treat holidays like Memorial Day as downtime — they treat them as strategic opportunities. By reframing holiday periods as low-competition windows rather than pauses, it shows how performance marketers can exploit lower auction pressure, plan several campaigns ahead of competitors, and use seasonal intelligence to build a long-term competitive advantage. The article provides a playbook for turning cultural events, seasonal trends, and competitor inactivity into profitable advertising opportunities.
Elena Morales
7 minJun 30, 2026
Most Read
This article challenges the idea that award-winning brand campaigns and performance advertising operate in separate worlds. By reverse-engineering the strategic frameworks behind Cannes Lions winners and other celebrated campaigns, it demonstrates how performance marketers can extract proven emotional triggers, positioning strategies, and creative architectures without requiring enterprise-level budgets. The article provides a practical playbook for using award-winning creative as a source of competitive intelligence and performance marketing inspiration.
Liam O’Connor
7 minJun 29, 2026



