Logly also known as Logly Lift is a privately owned DSP for native ads originally founded in 2006. It primarily serves Japanese ad market and has received approximately $1.2 million in funding to date per the crunchbase company profle. The company is headquartered in Tokyo, Japan.
The company is the second biggest traffic source for native advertisers interested in Japanese traffic. They also have significant traffic from Taiwan as well.
Logly Traffic Analytics
Presented below are some important statistics from Logly Lift DSP. As you can see from charts below, the network offers a huge amount of traffic from thousands of news/media websites mainly from Japan and Taiwan. As you can see from the monthly traffic estimate chart, the ad network has been seeing some traffic decline in the recent few months unlike its main competitor popin native ad network.
The doughnut chart shows the traffic distribution between desktop and mobile devices and there is very small amount of traffic from non-mobile devices as seen from the chart.
Logly Advertisers and Publishers
Many major news & media companies from Japan and Taiwan are currently running Logly native ads widget. Logly offers targeting by audience interest and publisher categories to all its advertisers.
In addition, you can target by geo, device and specific publishers as well.
Considering the nature of the publishers, advertisers focused on content marketing usually thrive on Logly. In addition, you see advertisers promoting gaming, health and beauty products, financial products, physical products and mobile apps on Logly. For the best ROI, however, the pre-sale landing page needs to be rich in content.
Please take a look at the top advertisers and publishers for Logly Lift.
Top Logly Publishers
|news.infoseek.co.jp||News and Media||7%|
|setn.com||News and Media||6%|
|jprime.jp||News and Media||6%|
|udn.com||News and Media||6%|
|bunshun.jp||News and Media||5%|
|news.mynavi.jp||News and Media||4%|
|mirrormedia.mg||News and Media||2.5%|
Top Logly Advertisers
|be-beauty.tokyo||Health & Beauty||10%|
|chocolat-g.com||Health & Beauty||8%|
|calpis-kenko.jp||Health & Beauty||8%|
|navinavi.club||News & Media||7%|
|chura-tooth.jp||Health & Beauty||6%|
|beauty-woman-news.com||Health & Beauty||3%|
Login CPC bids
The minimum cpc bids on Logly is at $0.05 However, expect the bids to be in $0.1 to $0.35 per click to receive significant number of impressions.
Website: Logly Main Page
Logly Lift Login: Logly Lift Login Page